亞馬遜逼你揀:畀Alexa聽晒定係焗住用殘廢功能?

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亞馬遜是否值得信任?從隱私角度看Alexa的變化

亞馬遜最近宣布將推出生成式AI版本的Alexa,這使得用戶的隱私問題成為了關注焦點。隨著Alexa+即將在Amazon Echo設備上推出,我們越來越清楚使用這款AI語音助手所需做出的隱私讓步。

亞馬遜今天發送給客戶的電子郵件中表示,Echo用戶將無法再將設備設置為本地處理Alexa請求,因此無法避免將語音錄音發送到亞馬遜的雲端。從3月28日起,所有在Echo揚聲器和智能顯示器上對Alexa的發言將自動發送到亞馬遜並在雲端處理。

亞馬遜在電子郵件中試圖合理化這一變更,表示:「隨著我們不斷擴展Alexa的生成式AI功能,這些功能依賴於亞馬遜安全雲的處理能力,我們決定不再支持這一功能。」

Alexa+的一個主要特點是其更先進的識別講話者的能力,稱為Alexa Voice ID。為了實現這一功能,亞馬遜取消了所有Echo用戶的隱私導向功能,即使這些用戶不希望使用基於訂閱的Alexa版本或希望使用Alexa+但不想讓其識別不同的聲音。

人們不希望亞馬遜接收他們與個人設備之間的對話錄音的原因有很多。首先,讓一家大型企業能夠監聽你在家裡的私人請求,這本身就令人不安。

此外,亞馬遜過去對Alexa語音錄音的管理不善。2023年,亞馬遜同意支付2500萬美元的民事罰款,因為其被揭露永久保存兒童與Alexa的互動錄音。成年人也對亞馬遜在2019年之前未能充分告知他們關於保存Alexa錄音的意向感到不滿,這距離第一款Echo的推出已經過了五年。

如果這些理由還不足以讓你不願意與亞馬遜分享語音錄音,那麼還有一點值得注意:亞馬遜曾允許員工聆聽Alexa語音錄音。根據2019年的報導,亞馬遜員工在九小時的工作班次中可能聆聽多達1000個音頻樣本。亞馬遜表示,這是為了訓練其語音識別和自然語言理解系統。

人們對亞馬遜信任度降低的其他原因還包括Alexa語音錄音在刑事審判中的使用,以及亞馬遜在2023年因為允許“數千名員工和承包商觀看來自Ring攝像頭的客戶私人空間的視頻錄音”而支付的和解金。

保存錄音或失去功能

為了應對這些擔憂,亞馬遜在今天的電子郵件中表示,默認情況下,它將在處理後刪除用戶的Alexa請求錄音。然而,任何將Echo設備設置為「不保存錄音」的用戶,其已購設備的Voice ID功能將無法使用。Voice ID使得Alexa能夠分享用戶指定的日曆事件、提醒、音樂等。亞馬遜之前曾表示:「如果您選擇不保存任何語音錄音,Voice ID可能無法正常工作。」從3月28日起,對於不允許亞馬遜存儲語音錄音的用戶來說,無法使用Voice ID將成為事實。

亞馬遜的電子郵件中指出:「Alexa語音請求在傳送到亞馬遜安全雲時始終是加密的,該雲設計時就具備多層安全保護以保護客戶信息的安全。客戶仍然可以通過訪問Alexa隱私儀表板或在Alexa應用中導航至更多> Alexa隱私來選擇一系列強大的控制選項。」

亞馬遜迫使Echo用戶做出艱難的選擇:要麼允許亞馬遜訪問您所有與Alexa的對話錄音,要麼停止使用Echo;要麼讓亞馬遜保存語音錄音並讓員工聆聽,否則就會失去一個在下一代Alexa中變得越來越重要的功能。

然而,亞馬遜對Alexa+的賭注很大,這被視為挖掘語音助手財務困境的最後希望。亞馬遜公開承諾將保持免費版本的Alexa,但Alexa+被視為其保持Alexa生命力和盈利能力的最後機會。看來,任何能讓人們為Alexa付費的措施,都優先於其他用戶的需求,包括隱私問題。

這一變化不僅引發了對隱私的擔憂,還讓人質疑亞馬遜作為科技巨頭的責任。隨著AI技術的快速發展,用戶在享受便利的同時,也應該更加警覺地審視科技公司對個人數據的處理方式。未來,如何平衡科技進步與用戶隱私將成為我們必須面對的重要課題。

以上文章由特價GPT API KEY所翻譯及撰寫。而圖片則由FLUX根據內容自動生成。

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