雷米干邑銷售大跌 急撤財務目標警示關稅風險




Rémy Cointreau 公布2024-25財政年度銷售下跌18% 取消2030年財務目標

法國烈酒集團Rémy Cointreau於週三發表了2024-25財政年度的業績報告,顯示集團銷售額按有機基準下跌18%,主要受宏觀經濟不確定性及地緣政治風險影響,並宣布撤回原定於2029-30年的財務目標。

報告期內,集團銷售額按報告基準下跌17.5%,至9.846億歐元,當中受匯率影響約為-0.5%。經營利潤(Current Operating Profit,COP)則按有機基準減少30.5%,至2.17億歐元,按報告基準則下跌28.7%。銷售下滑的同時,集團成功節省成本達8,500萬歐元,遠超目標5,000萬歐元。

過去兩年,Rémy Cointreau累計實現2.3億歐元的成本節省,其中55%為結構性節省,令成本基礎較2022-23財年降低12%。不過,經營利潤率仍下滑3.5個百分點至22%(報告基準),按有機基準跌幅為3.9個百分點。

毛利率按有機基準下降1個百分點至70.6%。市場推廣及傳訊開支佔銷售額20.3%。自由現金流增至1,920萬歐元,高於上一財年的1,380萬歐元。集團淨利潤按報告基準大跌34.4%至1.212億歐元,淨利率為12.3%。

每股盈利(EPS)下跌35.3%,至2.36歐元。淨負債增加2,570萬歐元,至6.754億歐元,淨負債與EBITDA比率由1.68倍升至2.40倍。資本回報率(ROCE)跌5.2個百分點至10.3%。公司建議派發每股1.5歐元股息,其中1歐元以現金支付,0.5歐元股息則可選擇現金或股票。

各業務板塊表現不一,干邑業務受壓最重

干邑部門銷售額按有機基準下跌21.9%,主要因銷量減少15.6%及價格組合下降6.3%。這主要受到美洲地區庫存調整、亞太區(尤其是中國)市場不利環境,以及歐洲、中東及非洲(EMEA)市場走勢不一所致。干邑經營利潤按有機基準大跌32.4%,至1.845億歐元,利潤率下降4.6個百分點至30.2%。

利口酒及烈酒部門銷售額按有機基準下降9.6%,銷量跌9%,價格組合微跌0.6%。美洲市場壓力、EMEA年初消費疲弱,以及中國威士忌市場放緩均影響業績,但第四季度銷售有所回升。該部門經營利潤按有機基準下跌10.5%,至5,150萬歐元,利潤率維持穩定的14.6%。

合作品牌銷售額按有機基準大跌27.2%,經營利潤虧損140萬歐元,較去年虧損30萬歐元擴大。

2025-26財年展望及風險提示

集團預計2025-26財年有機銷售額將錄得中單位數增長,主要受益於美國市場第一季度復甦,以及亞太區和美國下半年逐步改善。若無新增關稅,經營利潤有機增長預期介乎高個位數至低雙位數。但若中美關稅落實(包括中國對干邑徵收38.1%反傾銷稅,美國加徵10-20%關稅),經營利潤可能按有機基準下跌中至高雙位數百分比,影響金額最高可達淨6,500萬歐元。

此外,匯率逆風可能令銷售額額外減少3,000萬至3,500萬歐元,經營利潤減少1,000萬至1,500萬歐元。

管理層變動

Rémy Cointreau同時確認管理層變動,現任行政總裁Éric Vallat將於今年夏季卸任,由Franck Marilly於6月25日接任。

評論與啟示

Rémy Cointreau本次業績反映了全球高端烈酒市場面臨的多重挑戰:宏觀經濟放緩、地緣政治動盪、中美貿易摩擦加劇,以及中國市場的持續不確定性。尤其是干邑業務的銷售大幅下滑,顯示奢侈品消費在主要市場正遭遇壓力。雖然集團在成本控制上表現亮眼,成功節省大量開支,但銷售下跌對盈利的拖累仍然明顯。

展望未來,關稅風險成為不容忽視的隱憂,特別是在中美關係仍未明朗的背景下,集團的盈利能力可能面臨更大波動。此外,匯率波動亦可能進一步削弱業績表現。管理層的變動或許也反映出集團正尋求新策略以應對市場挑戰。

對香港及全球投資者而言,Rémy Cointreau的情況提醒我們,奢侈品行業雖長期具備穩健增長潛力,但短期內仍需警惕宏觀風險和貿易政策的不確定性。投資時應綜合考慮市場環境與企業自身的成本控制能力及市場多元化策略。未來若集團能夠成功拓展新興市場,並有效緩解關稅及匯率風險,才可能重拾增長動力。否則,短期內股價可能會因盈利壓力而承受較大波動。

總結來說,Rémy Cointreau的業績和前景揭示了豪華烈酒產業在全球經濟多變環境下的脆弱性,同時也強調了企業必須靈活調整策略、加強成本管控和市場多元化,才能在逆境中保持競爭力。

以上文章由特價GPT API KEY所翻譯及撰寫。

🎬 YouTube Premium 家庭 Plan成員一位 只需 HK$148/年

不用提供密碼、不用VPN、無需轉區
直接升級你的香港帳號 ➜ 即享 YouTube + YouTube Music 無廣告播放

立即升級 🔗

🎨 Nano Banana Pro 圖像生成器|打幾句說話就出圖

想畫人像、產品圖、插畫?SSFuture 圖像生成器支援 Flux Gemini Nano Banana Pro 改圖 / 合成, 打廣東話都得,仲可以沿用上一張圖繼續微調。

🆓 Flux 模型即玩,不用登入
🤖 登入後解鎖 Gemini 改圖
📷 支援上載參考圖再生成
⚡ 每天免費額度任你玩
✨ 即刻玩 AI 畫圖
Generate an ultra-realistic, highly ultra-detailed, 8k resolution with 1080x1080 pixel portrait of me using the uploaded image for reference (preserved the likeness and the original face for reference) of a striking, ultra-sharp black and white studio portrait of a young woman with a powerful, direct gaze. She is seated gracefully on a seamless bright white floor, her legs crossed in a stylized, almost sculptural pose, with one knee raised and her hands clasped firmly over it. Her posture exudes a blend of strength and quiet contemplation. Her long, sleek, dark brown hair is meticulously parted down the middle, falling evenly over her shoulders, framing her face with elegant precision. Her makeup is refined and impactful, featuring intensely defined eyes with dark eyeliner, subtle shading, and prominent, well-groomed eyebrows. Her lips are natural, complementing her smooth, matte complexion. She is dressed in a simple, form-fitting black long-sleeved bodysuit, which accentuates the natural contours of her body without distraction. There are no accessories, maintaining a pure and minimalist aesthetic. *** The lighting is soft, even, and highly diffused, creating subtle, sculptural shadows that define her form and facial features without any harshness. The seamless pure white background provides an expansive, ethereal setting, isolating the subject and enhancing the monochromatic palette. The composition is a perfectly balanced medium full shot, centering the model and emphasizing the strong, symmetrical lines of her pose. The image is rendered with exquisite detail and clarity, from the individual strands of her hair to the subtle textures of her skin. The overall style is minimalist fine art portraiture, blending classic elegance with a contemporary edge, focusing on form, emotional depth, and timeless beauty. A selfie taken inside the Roman Colosseum. Insert {reference_image} as the face. He wears a button-down shirt and jeans, smiling as he holds the phone up. Sunbeams shine through the arches behind him. The face is sharp, centered, and well lit. A low-angle, wide-lens street shot in a bustling cityscape (similar to Shibuya, Tokyo). A young woman crouches confidently beside a modified, glossy purple sports car with a Japanese license plate. She wears a black graphic tee, cargo pants, white sneakers, and silver jewelry. The background features tall glass skyscrapers, colorful billboards, neon signage, and warm late-afternoon lighting. Strong perspective distortion emphasizes the height of the buildings and the car’s aggressive stance. The mood is stylish, bold, and modern, capturing urban automotive culture with a cinematic, hyper-real aesthetic. High detail, high contrast, crisp reflections, editorial fashion vibe, dynamic street energy.