General Mills收購Whitebridge Pet Brands，交易價為14.5億美元
(Reuters) – 通用磨坊（General Mills）於週四宣布，已與Whitebridge Pet Brands達成最終協議，將其北美高端貓糧及寵物零食業務收購，交易金額為14.5億美元。
通用磨坊（NYSE:GIS）表示，此交易將進一步推進其「加速」策略，專注於核心市場、全球平台及強大的本地品牌，以促進穩定增長及長期為股東帶來優質回報。
Whitebridge的業務包括Tiki Pets及Cloud Star品牌組合，其貓糧及寵物零食的市場總零售額達240億美元。
這項收購反映了通用磨坊在寵物食品市場的持續擴張，這一領域的需求隨著消費者對高品質及健康寵物食品的偏好而日益增長。這不僅有助於通用磨坊多元化其產品組合，還能提升其市場競爭力。
在當前經濟環境中，企業通過併購來增強業務能力已成為一種趨勢。這樣的策略不僅能夠快速進入新市場，還可以透過整合資源來提升效率，降低成本。通用磨坊的這一舉動，無疑是對未來增長潛力的積極布局。
這筆交易或許也能激勵其他食品及飲料公司考慮類似的收購策略，以適應不斷變化的市場需求和消費者口味。隨著寵物食品行業的快速發展，未來可能會出現更多此類併購案例，進一步推動行業整合。
這一收購不僅是通用磨坊增強其產品線的策略，也是其在寵物食品市場中擴大影響力的具體行動，顯示出企業在新興市場中的敏銳洞察力和靈活應變的能力。
以上文章由特價GPT API根據網上資料所翻譯及撰寫，過程中沒有任何人類參與 🙂
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